We're more than tax preparers – we're strategic partners. Our CPA services deliver lower tax bills, accurate books, and the insights you need to thrive.
Principled Accounting & Tax was founded by Rob and Jennifer Hladik to empower small business owners and individuals to achieve financial success. We believe in minimizing your tax burden, maximizing your net worth, and providing financial clarity.
Our name reflects our core values of integrity, honesty, and ethical practices. We're committed to delivering timely, accurate financial services while helping you navigate the complexities of taxes and business finances.
Rob is a Certified Public Accountant (Virginia License No. 25446) with a Bachelor of Business Administration from Christopher Newport University. His diverse background includes auditing, forensic accounting, and law enforcement, giving him a unique perspective on financial matters.
Rob specializes in small business and personal taxes, with expertise in industries like real estate, construction, restaurants, and side gigs. He's also passionate about personal finance and the FIRE movement, always eager to share his knowledge to help others reach their financial goals.
Jennifer brings over a decade of accounting experience to Principled Accounting & Tax, having managed operational budgets for a local government agency. She holds a Bachelor of Business Administration from Averett University.
Jennifer's mission is to provide efficient bookkeeping services that simplify your financial life and give you peace of mind.
When not crunching numbers, Rob and Jennifer enjoy spending quality time with their identical twin sons. They love family adventures, including amusement parks, zoo visits, boating, fishing, and hosting gatherings with loved ones.
Our CPAs are masters of tax reduction strategies. We'll ensure you pay what you owe, and not a penny more; while providing unparalleled service and guidance along the way.
Maximize deductions: We scour the tax code to find every possible saving.
Proactive Planning: Year-round tax strategy, not just a rush at year-end.
IRS Confidence: Accurate returns & strategic advice to minimize audit risk.
Our aggressive strategies can save you thousands. We'll find the deductions, you keep the profits. Book a free tax analysis.